Today, we were honored to be invited to NYC’s SoHo House to present our concept “REALiTREE” to the folks at PSFK, the Climate Reality Project, Alex Bogusky, Aaron Dignan, other participants and assembled guests. It was amazing to meet Al Gore and hear his praise for REALiTREE.
We’re humbled by his kind words for our ideas and motivated by his passion and insight about our changing climate and the slow-motion crisis that’s starting to befall us. Thanks to our friends at PSFK and congratulations to the other finalists and participants.
From PSFK’s site:
PSFK challenged top creative agencies worldwide to come up with concepts that address issues put forth by The Climate Reality Project. Participants in the challenge were encouraged to leverage trends identified in PSFK’s Future Of Gaming report to create potential solutions.
After receiving over 60 entries from around the world, we narrowed it down to ten finalists, and this morning at Soho House NYC, former Vice President Al Gore came to speak to us about the serious challenges that we face on this issue, and give his feedback on the concepts that he thought the most interesting.
Read the entire story and see the other entries at PSFK here.