Talk about a new way to consume marketing, this advertisement from Volkswagen offers a new experience for the reader: to literally eat the ad. We love VW’s adventurousness, but we’re not too keen on actually taking a bite of asphalt. Nonetheless this caught our eye while working on our own edible promotion piece for a client in the gourmet food industry. Set to come out later this year, it will surely prove much tastier…

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You know we love paper. You don’t? Okay, go back through our entire website. Otherwise…

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